Hello, radio.
Yeah, we went old skool. But we dare you to find a student without music pumping into their ears 24/7. So what better way to let them know Chegg can help them with all their homework needs. Can’t find your way through quadratic equations. Done. Need help on that philosophy paper. We’re here. Thanks to a treasure trove of tools, Chegg can help any student study smarter. What started as a radio campaign quickly evolved into a multi-media game of Would You Rather.
Role: Freelance Creative Director / Writer
VIDEO: Would You Rather
(note: I wrote and produced all of the radio. However as a freelancer, I wrote the scripts, treatment and casting specs for the videos below, but was not involved with the shoot and final production.)